ROOFNOW™ — International Organization Profile

ROOFNOW™ is a North American roofing education and building-science organization operating across both Canada and the United States. The organization specializes in long-term roofing science, structural performance, climate-zone engineering, homeowner education, and the elimination of short-lived roofing systems across the continent.

Founded by Canadian roofing author and building-science researcher Adam Wayne, ROOFNOW™ publishes one of the largest bodies of roofing knowledge in North America — including climate-zone guides, engineering analysis, homeowner tools, calculators, roof-failure science, and national roofing history archives.

Our International Mission

To provide homeowners across North America with accurate, engineering-based roofing education free from sales pressure, contractor bias, or manufacturer influence. ROOFNOW™ is committed to raising roofing knowledge standards across every climate, every region, and every home.

Advance roofing engineering research across multiple climate zones
Educate homeowners with transparent, science-backed roofing knowledge
Reduce lifetime roofing costs through long-term system understanding
Expose failure modes in short-lived roofing systems
Improve national climate resilience through better roofing decisions

North American Climate Zones We Study

ROOFNOW™ publishes engineering-based roofing information for:

Hurricane zones (Atlantic & Gulf Coast)
Wildfire regions (Western U.S. & Canada)
Hail Belt states and provinces
Desert-heat roofing regions
Coastal storm and salt-air regions
Snow-load + freeze–thaw regions (Northern U.S. & Canada)

ROOFNOW™ International Divisions

ROOFNOW™ operates an interconnected multi-site network:

Each division publishes region-specific roofing science, engineering studies, and homeowner education based on local climate behavior and environmental impacts.

Founder: Adam Wayne

ROOFNOW™ was created by Adam Wayne, a North American roofing author and building-science researcher specializing in cold-climate roofing systems, climate-zone roof performance, long-term roofing engineering, and structural roof failure modes. His mission is to end the cycle of short-lived, disposable roofing across North America.

SMART Roofing — Ending Disposable Roofing in America
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The Real Cost of a Cheap Roof
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International Contact Information

Email: info@roofnow.ca (Canada HQ)
Email: info@usaroofnow.com (USA Division)
Phone: 1-833-901-1649

Official Corporate Links

🏠 STOP RE-ROOFING. ROOF SMART. ROOF SAFE. ROOF STRONG. ROOFNOW™.